For my multimodal translation project, I decided to do an infographic poster because I’ve always been interested in graphic design and illustration. I also already have a vague idea of the different visual components that I want to include in the poster, so I want to experiment with those and see where they take me.
I looked on the internet to find some examples of minimal posters conveying a powerful social message or meaning of some sort, and first came across this one:
I found this poster to be extremely effective because of how simple but eye-catching it is. I thought the use of a gun outlining the child’s face was extremely clever, as it saved space but also hinted at how close the two objects are related. I also liked the contrast used between the black and white, as it created a kind of bleak mood in discussion of such a sad topic. Additionally, some words were used, but not an overwhelming amount. It simply states the most important message that the artist is trying to put across; nothing more or less. This makes it even more effective because it is a visual that is extremely easy to understand and process if you were to walk by it on the street.
Another visual that I found was a great example of an infographic poster was the following:
This image is a lot busier, but is still somewhat minimalistic. It uses more visual components than the previous photo, but it’s not too busy and is easy to understand. The words “Don’t Measure” go well with the visual of the ruler, and the use of the brain filled with words is also very eye-catching and gets the point that people are more than their grades across very well. I also like the use of shades on this poster, because there seems to be a contrast to the dark and bright colors. I think my poster will end up looking more like this one because I’m not going for something as minimalistic as the first, and still want to use words and several different drawings in the poster.
Images Cited
https://s-media-cache-ak0.pinimg.com/236x/0f/38/90/0f3890ac8fad9f93ffa648bc19b3b580.jpg
https://marlenalmurtagh.files.wordpress.com/2015/06/social-message-poster-jamie-c.jpg