Designing Visual Language Chapter 7

Venn Diagram

Is the Venn Diagram the only/best way to represent information to a illiterate or corporate audience? Answer: no, but close. In Designing Visual Language Chapter 7 the author took an in depth analysis of the different forms of the visual representations of information. Although, he had many interesting points, his argument seemed very basic and largely based off of works of other authors. She or he could be a new professor who is not really saying much, yet still needing to contribute a little something to get her or his 15 minutes of fame. Many of his concepts are widely accepted theories of the design world and industry. One example of this same analysis of information is the book Universal Principles of Design which summarizes many of the similar design concepts.

I personally found this post to be targeted toward individuals who did not understand what function pie charts serve in comparison to bar graph. In my perspective, I felt that this reading was very rudimentary (almost like learning garage band, when more than half of the class has apple computers).

The main element which really caught my attention, was their coverage of so many versatile ways of presenting visual information (they even put a 3d model!). It is applicable to corpus analysis because of the massive amount of information which could be interpreted. In the future, I personally believe that these graphs will be the basis for rating and reviewing books, articles and blog posts. Based upon the use of vernacular or style, a graph will represent the style of writing for a mass audience.

Visual representations of information are essential because we have the technological capabilities to produce such comparative images.  In a time of America, time is money, so sitting down with accountants or inventory personnel to track progress and statistics numerically is not appealing or worth that amount of time. However, the challenging part is retaining a level of accuracy while at the same time relying on visual images and graphs for the primary source of representing this data.

Universal Principles of Design

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