{"id":99,"date":"2017-01-15T22:31:53","date_gmt":"2017-01-15T22:31:53","guid":{"rendered":"https:\/\/blogs.scu.edu\/dataviz\/?p=99"},"modified":"2017-01-15T23:38:04","modified_gmt":"2017-01-15T23:38:04","slug":"nokia-microsoft-acquisition-worth-it","status":"publish","type":"post","link":"https:\/\/blogs.scu.edu\/dataviz\/2017\/01\/15\/nokia-microsoft-acquisition-worth-it\/","title":{"rendered":"Nokia &#8211; Microsoft acquisition. Worth it?"},"content":{"rendered":"<p>In early 2000, Nokia was at the most luminary position in terms of mobile phone market. However, within a decade, Nokia was uprooted from the mainstream market due to numerous\u00a0reasons. In 2013, Microsoft acquired Nokia for $7.9 Billion, to provide Windows Operating System\u00a0for the Nokia mobile hardware and it was hoped that Nokia shall revive its market position.\u00a0Microsoft invested in Nokia with the\u00a0aim of providing hardware for its Operating System. However, as rightly shown by the visualization shows below, Microsoft spent billions on a sinking ship.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-105 aligncenter\" src=\"https:\/\/blogs.scu.edu\/dataviz\/files\/2017\/01\/Screen-Shot-2017-01-15-at-14.34.18-300x191.png\" alt=\"Microsoft-Nokia\" width=\"497\" height=\"316\" srcset=\"https:\/\/blogs.scu.edu\/dataviz\/files\/2017\/01\/Screen-Shot-2017-01-15-at-14.34.18-300x191.png 300w, https:\/\/blogs.scu.edu\/dataviz\/files\/2017\/01\/Screen-Shot-2017-01-15-at-14.34.18-768x489.png 768w, https:\/\/blogs.scu.edu\/dataviz\/files\/2017\/01\/Screen-Shot-2017-01-15-at-14.34.18.png 861w\" sizes=\"auto, (max-width: 497px) 100vw, 497px\" \/><\/p>\n<p>The figure depicts the Nokia mobile phone sales from 2010. When Microsoft announced the strategic partnership in 2011, the global sales of the Nokia mobile phones was 105M. When the partnership was materialized in 2013, it fell drastically to 61M. Further,\u00a0towards the completion of the acquisition in 2014, Nokia&#8217;s\u00a0ship had already sunk with the global sales to a meagre 40M only. This depicts a sales dip of 62% in just 3 years. Leading this, Microsoft announced acquisition impairment charges of $7.6B.<\/p>\n<p>Microsoft is the leader the Desktop OS, but it completely failed to integrate its software to Nokia&#8217;s hardware. Hence, Microsoft could not revive Nokia&#8217;s sinking ship even after being the market leader in desktop OS.<\/p>\n<p>Source:https:\/\/www.statista.com\/chart\/4848\/nokia-and-microsoft-mobile-phone-sales\/<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In early 2000, Nokia was at the most luminary position in terms of mobile phone market. However, within a decade, Nokia was uprooted from the mainstream market due to numerous\u00a0reasons. In 2013, Microsoft acquired Nokia for $7.9 Billion, to provide Windows Operating System\u00a0for the Nokia mobile hardware and it was hoped that Nokia shall revive &hellip; <a href=\"https:\/\/blogs.scu.edu\/dataviz\/2017\/01\/15\/nokia-microsoft-acquisition-worth-it\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Nokia &#8211; Microsoft acquisition. Worth it?<\/span><\/a><\/p>\n","protected":false},"author":1845,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"qubely_global_settings":"","qubely_interactions":"","kk_blocks_editor_width":"","_kiokenblocks_attr":"","_kiokenblocks_dimensions":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-99","post","type-post","status-publish","format-image","hentry","category-uncategorized","post_format-post-format-image"],"gutentor_comment":1,"qubely_featured_image_url":null,"qubely_author":{"display_name":"malyajain","author_link":"https:\/\/blogs.scu.edu\/dataviz\/author\/malyajain\/"},"qubely_comment":1,"qubely_category":"<a href=\"https:\/\/blogs.scu.edu\/dataviz\/category\/uncategorized\/\" rel=\"category tag\">Uncategorized<\/a>","qubely_excerpt":"In early 2000, Nokia was at the most luminary position in terms of mobile phone market. However, within a decade, Nokia was uprooted from the mainstream market due to numerous\u00a0reasons. In 2013, Microsoft acquired Nokia for $7.9 Billion, to provide Windows Operating System\u00a0for the Nokia mobile hardware and it was hoped that Nokia shall revive&hellip;","post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/blogs.scu.edu\/dataviz\/wp-json\/wp\/v2\/posts\/99","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.scu.edu\/dataviz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.scu.edu\/dataviz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.scu.edu\/dataviz\/wp-json\/wp\/v2\/users\/1845"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.scu.edu\/dataviz\/wp-json\/wp\/v2\/comments?post=99"}],"version-history":[{"count":4,"href":"https:\/\/blogs.scu.edu\/dataviz\/wp-json\/wp\/v2\/posts\/99\/revisions"}],"predecessor-version":[{"id":106,"href":"https:\/\/blogs.scu.edu\/dataviz\/wp-json\/wp\/v2\/posts\/99\/revisions\/106"}],"wp:attachment":[{"href":"https:\/\/blogs.scu.edu\/dataviz\/wp-json\/wp\/v2\/media?parent=99"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.scu.edu\/dataviz\/wp-json\/wp\/v2\/categories?post=99"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.scu.edu\/dataviz\/wp-json\/wp\/v2\/tags?post=99"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}