To be Interactive or not?

When looking for information on an upcoming assignment, a question came to mind. This question is, “When should interactive visualization be used and when should it not?”. We all know that for a visualization to be good, it needs to tell a story and use the data shown in the visualization to support this story. However, with interactive visualizations that story becomes more fluid instead of static and the results may not be what you expect or want it to be. So why do we use interactive visualizations if this is what can happen? I went looking for information on this and surprisingly I did not find a lot of information on this. What I found however does bring up some good points. Interactive visualizations should only be used in certain cases. First and foremost, the best use of interactive visualization is that it should only be used for yourself when exploring the data. This allows you to freely see what the data is and allows you to explore the stories that lie within the data. Interactive visualizations should never be used as a prop for presentations since the data that in presentations need to be static and should convey your charts story to the viewers. If you give the option of changing the data points and other variables to the viewers, then the presentation will never finish.

 

Reference: http://stats.stackexchange.com/questions/7048/when-is-interactive-data-visualization-useful-to-use/7098