Ah! Time for a quick breather…

Source: ReactionGIFs
ALRIGHTY! Back to it. We have one week left, and it’s time to do something fun. I have been assigned a “multimodal” translation of my research. In order to do this correctly and effectively, there are several steps one must follow.
Numbers = broad steps
Letters = my individual process regarding my situation
- analyze and address your “rhetorical” situation –> know exactly WHAT you are trying to say, WHAT you are trying to get people to do, etc.
- I want to encourage sports fanatics to support honest college athletics
- what type of writing am I targeting –> this will basically come to you in step one, but this step is to make sure that you know yourself… examples include persuade, inform, entertain, etc
- I want to persuade people to write to their congressmen and women advocating for a solution to the source of my problem – redefined grammar school graduation requirements!
- who should hear what I have to say –> your determined audience
- this question I had to ponder for quite a while. I originally wanted to compile a video advertisement using Camtasia because I loved the software. But, once I realized who I wanted my audience to be, I determined that isn’t the correct form of advertisement (at this point I realized a lot of other factors are important in the marketing business than just the advertisement!)
- so. I want politically inclined humans (I learned in my high school gov class, that means older people). I want people interested in sports, who have time to really get into stories, and are fascinated in the back stories / personal accounts (not just the ending scores). At this point, I realized all my factors point to a magazine advertisement. So, for this project I will be assuming my advertisement will be put into Sport’s Illustrated.
- Even though this doesn’t fill my creative itch of video designing, THIS WILL BEST SUIT MY GOALS AND BE MOST EFFECTIVE (the two most important things). I want to reach my audience, there’s no point in creating an awesome ad if the greatest percentage of my targeted audience will not see it.
- Become proficient in the composition type you chose to make
- my advertisement I am making via apple’s pages because I like the flexible manipulation of images offered
- Make sure you include all elements of your research you want to be in the re-vision
- THIS IS SO IMPORTANT
- I will revisit this step, because it is a lot of work, in my NEXT blog post.
Whether an audio essay, a short video, a digital narrative, or any other type of project, one must follow these steps in this order so that your project can be EFFECTIVE.