Survey Research Quest

In my previous post, I talked about  my survey, the creation of it, distribution, and selection bias. My research goal was to determine how effective business ethics classes are and to see if there is a correlation between effectiveness and gender. However, I figured out a way to address the issue. Because my survey was specifically targeted towards students that have taken/are taking business ethics classes, I decided to take my survey directly to students that are in the class.

Student-Survey

Initially I wanted to ask them to take it online, but I realized that not many would do that and there would be self-selection bias. So to fix the problem with that, I printed my surveys and asked people in my class and the class after if they could take my survey. I was unable to pass out my survey during class, but I used the time before both classes started to gather my random sample. Although I only had a sample size of 25, I believe that I was able to acquire valuable data that could sufficiently represent the target population.

However, after collecting the surveys back, I found it interesting when my business ethics professor blatantly told me that the results were going to show that business ethics classes are ineffective. 

His response made me wonder why he didn’t attempt to better improve the structure of the class. I could possibly research business ethics class professors’ incentive to teach and see if there may be a correlation? Another explanation could be that my professor is simply does not want to change the original structure of his class.

My sample size consisted of 18 males and only 7 females. This is a result of the business school and most business classes having a majority males than females since the business school is predominately. This connects to some of the other research papers about gender inequality on college campuses.

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I will disclose the survey results in a later post! I’m excited to uncover the trends that relate with gender and ethics.

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