Ideas for a Multi-Modal Project

I googled the phrase “business ethics” and this was one of the many images that popped up.

https://lewisassociates.wordpress.com/2013/05/15/does-your-workplace-have-an-ethical-code-of-conduct/

The idea of business ethics is very complex, and I’m not sure how to incorporate all those ideas into a visual presentation. “Responsibility, contributions, citizens,” are just a few of the words that caught my attention. I feel that business ethics is such an abstract concept that will be difficult to pin down.

As I was sketching ideas on what my visual could be like, I starting tracing the border of my credit card. Through this, I thought of Facebook and Amazon’s company logos. I starting drawing pimples on the logos to represent that these companies to represent their fair share of ethical issues. This idea was inspired by my final project for my business ethics class. We had to analyze a scandal within a company in recent years, and it just so happens that I was evaluating Facebook’s latest controversy with the “biased algorithm” in that Facebook was filtering out right-winged news articles.

However, I’m unsure on how to incorporate the element of gender inequality into my visual. I’m thinking of having the silhouettes of men applying bandages to the pimples on the corporate logos and having only one woman in the whole scene to depict the fact that not as many women are involved in business compared to men and that men are usually more receptive to business ethics classes. It seems like this could be a stretch but it’s a start! 

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