This campaign provided my group members and me with a great opportunity to educate ourselves and our peers on a topic that many may not have known about before. Economic euthanasia is a worldwide issue and cannot be changed overnight; however, educating others is the first step to making a difference, as problems cannot be solved without first admitting that they exist. Personally, I think our campaign went very well. First, for the SCU-focused campaign, we shared a survey for our groups of friends and extracurricular groups at SCU to complete.
The SCU-focused survey consisted of questions about service animals, the mission of the FACE Foundation, and the ability of pets to help their owners in times of emotional stress. We garnered 45 responses, which was more than we expected and allowed us to trust the results of the survey based on statistical principles. Out of the 45 people surveyed, 44 said that their pets help them feel less stressed or angry, and 31 said they would possibly donate to FACE if given the chance while 10 said they would definitely donate to FACE if given the opportunity. While I cannot speak to each individual person who completed the survey and ask about their perception of it, I had a few friends message me to tell me that they appreciated the efforts of the organization and how much they love their pets. This was touching and made me feel like my efforts in this campaign paid off.


At the end of the survey, we asked a question which allowed participants to fill in a response: “If you own a pet, what advice would you give to people looking to adopt?” We received many thoughtful answers to this question: -“Make sure you do research on what type of pet you are going to adopt and that you can take care of all its needs the best you can. do not go into it blindly.” -“I would highly suggest having a pet in your life because they bring so much joy to people’s lives. However, make sure you have the time to care for a pet because they require a lot of time and attention. If you have the time and the means, bringing a pet into your life will undoubtedly be an amazing addition to your life!
These two responses really embodied the purpose of the campaign; a significant contributor to the issue of economic euthanasia is the failure to realize the commitment and responsibility required to raise a pet. Knowing that college students who will likely adopt pets soon in the future are aware of these responsibilities is reassuring and FACE’s programs can only expand this awareness.

For the social media outreach component of our campaign, we created flyers which we shared over our Instagram pages. The flyer that I shared on my personal Instagram story received 560 views, which means that over 500 new people were exposed to this organization which they likely did not already know about.


While I cannot find the true number of people who visited FACE’s page, whether on Instagram or the internet, I hope that at least some people had the intent of learning more about the organization and possibly donating to the cause. Like I stated previously, the first step to solving a problem is admitting that there is one, and I made that problem relevant to over 500 more people with this campaign. This was a rewarding experience and I am confident that those who participated in this campaign feel like they contributed to a good cause and appreciate their pets a little more.
